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FULFILLING STRATEGY

Helping organizations create strategy with purpose and teams find meaning in daily work.

I want to change how you think about strategy.  Expect more.

THE PROBLEM

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STRATEGY IS CRITICAL

88% of senior executives say executing strategic initiatives successful will be critical for competitiveness

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STRATEGY IS NOT UNDERSTOOD

Only 7% of employees fully understand their companies strategies and what’s expected of them

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EXECUTION IS A PROBLEM

54% of senior executives say their organizations are not good at executing strategic initiatives

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MEANING MATTERS MOST

83% of employees consider meaning in daily work a top priority

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NO TIME FOR ACTUAL WORK

Only 30% of “maker time” is available for knowledge workers to do their actual work

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FEW ACTIVELY ENGAGED

33% of employees consider themselves engaged in their jobs

The secret to amazing performance is empowering talented people to succeed at meaningful work.

Dr. Teresa Amabile

Dir. of Research Harvard Business School

FULFILLING STRATEGY CREATES

CLARITY

Strategy articulated in a compelling way that facilitates understanding.

CAPACITY

Time and capability needed to work on the most important initiatives.

ENGAGEMENT

Employee commitment to the organization and its goals.

WHO’S THIS FOR?

Intentional leaders who want to:

 

  • Significantly improve execution of strategic initiatives
  • Increase capacity of the organization to do strategic work
  • Fuel employee engagement and performance

 

Hello!

I’m Adriana McLane, and I created the Fulfilling Strategy platform because I’ve learned in my work as a growth strategist, it’s not enough to help clients create a brilliant growth strategy.  My clients are smart, and they know what to do, but execution can be tough.

You have audacious goals to achieve.

My job is to help you create the clarity, capacity, and team engagement essential for fulfilling these big goals.

THE PRINCIPLES OF FULFILLING STRATEGY

Make Strategy Meaningful

Strategy must be meaningful in how it fulfills the organization’s purpose, in how it creates value for customers, and in how it resonates with employees responsible for executing the strategy.

Create More Capacity

Make the space and time needed to work on strategic initiatives by aligning priorities and continuously eliminating or revamping activities that create drag on the organization.

Measure What Matters

Identify those few key drivers that are essential to achieving the big, strategic goals and implement the right operating rhythm to measure progress and foster a culture of accountability.

HOW IT WORKS 

Making Strategy Meaningful

Connection to the organization’s purpose is essential to gaining the employee engagement required for high performance.  Strategies should be grounded in an organization’s purpose and translated into meaningful goals for those responsible for their execution.  

  • Creating Innovative, Customer-Driven Strategy
  • Defining a Clear and Compelling Purpose
  • Translating Strategy into Meaningful and Actionable Initiatives
How I Can Help
  • Facilitating Ideation Sessions
  • Strategic Planning Process and Business Model Mapping
  • Storifying Your Strategy
  • Finding Your Organization’s Why
  • Helping Employees Make the Connection Between Strategy and Their Daily Work

Creating More Capacity

Knowledge workers have less than 1/3 of their day available for important work.  We must ensure talent has both the time and capability to do the organization’s most meaningful work.

  • Prioritizing Strategic Initiatives in Alignment with Organizational Capabilities
  • Fueling Meeting Effectiveness Using Meeting for Impact Method
  • Developing a “Create Capacity” Discipline to Address Activities and Processes That Create Drag
How I Can Help
  • Training and Deploying my “Meeting for Impact” Method
  • Facilitating “Create Capacity” Work Sessions
  • Creating Strategy Waterfalls for Organizational Alignment
  • Capability Gap Analysis
  • “Habits of How” Training

Measuring What Matters

What gets measured gets done, but too many measurements create noise that drowns out the real drivers.  Discover the focus few metrics and actions that truly ignite performance.


  • Focusing on Identifying Lead Measures and Creating Dashboards
  • Managing Work Utilizing 12-Week Work Plans
  • Establishing the Best Operating Rhythm
How I Can Help
  • Identifying the Focus Few Measurements Essential to Fulfilling Strategy
  • Creating Function and Team Level 12-Week Work Plans Prioritizing and Aligning Strategy
  • Developing Strategy Dashboards and the Right Operating Rhythm

LET’S WORK TOGETHER

Lunch & Learn

One-hour presentation overview of Fulfilling Strategy principles or focus session on specific framework element.

Team Workshops

On-site or off-site 1/2 day workshops tailored to fit your needs.  Deep-dive into tools and custom implementation strategies.

Corporate Consulting

Strategic planning, facilitating ideation sessions, and customized Fulfilling Strategy training and implementation. 

FROM MY BLOG

A BIT ABOUT ME

I’ve been fortunate to have worked with great companies while striking a unique balance of strategy and execution projects.  I’m inspired and driven by possibilities, yet firmly grounded in assessing current capabilities and understanding the processes needed to bridge the gap between where we are now and where we want to be.

From My Clients
“Adriana has the unique ability to quickly synthesize information about the business and identify the critical issues and key growth drivers. In addition, Adriana has an absolutely wonderful disposition.” Tyrone Johnson

CEO, Select Interior Concepts

“Adriana brings an honest and approachable style to tough conversations which drives collaboration. She is a well-respected colleague and I would recommend her as a valuable partner for critical growth initiatives.” Shane Hill

Sr. Mgr. Supply Chain Innovation, Chick-fil-A Corporate

“Adriana’s curiosity, creativity, high energy level and passion for delivering results make an immediate impact and provide strategic insights that go well beyond the initial engagement.” Mundise Mortimer

Director, Strategic Planning, National Gypsum Company

“Adriana is an innovative thinker who is extremely talented at creating strategic visions for the future.”

Jeff Hohler

President, Husqvarna Group - Consumer

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