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Purpose is Central to Our Organization’s Success (But Not Really)

Purpose is Central to Our Organization’s Success (But Not Really)

by Adriana McLane | Nov 28, 2018 | Making Strategy Meaningful

We’ve explored the power of purpose in great detail in my previous posts but here’s the key takeaway: people want to work for an organization with a purpose they can get behind AND purpose-driven organizations enjoy higher financial results. Good news!...
Organizational Purpose is A Priority for Your Employees but Not for You. Now What?

Organizational Purpose is A Priority for Your Employees but Not for You. Now What?

by Adriana McLane | Nov 8, 2018 | Making Strategy Meaningful

Though much has been written recently about the power of a purpose-driven organization, many don’t buy it. Not me! I’m in hook, line, and sinker! The data is conclusive, and we have quantifiable evidence that purpose = profit. Not onboard? Then you need to...
A Compelling Approach to Help Your Organization Find Its “Why”

A Compelling Approach to Help Your Organization Find Its “Why”

by Adriana McLane | Oct 31, 2018 | Making Strategy Meaningful

As discussed in my last post, the strategic planning process often fails to resonate with employees because it lacks a compelling “why” vision that provides context and meaning that would make the strategy relevant and engaging.  The research has finally caught up...

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